Andrew and Rhen return to the Petrus Development Show for a discussion specifically for new fundraisers and the organizations who employ them.  Very few of us go to school for fundraising.  Fundraisers are often pulled into development positions because of the relationship they...

By Rhen Hoehn, Director of Marketing

You would not build a house without first creating blueprints, gathering building materials, and pouring a foundation.

It wouldn’t make any sense to start the build by constructing a gourmet kitchen without plumbing, electricity, or even a...

Here we go again!  Andrew and Rhen join together for another nuts and bolts show on capital campaigns.  Several months ago, the pair hosted an episode with details about the campaign itself.  In today's episode, however, they discuss what needs to happen BEFORE you can even get to...

Andrew and Rhen return this week for a fun episode on fundraising trends.  Together, they share data and statistics about the most popular fundraising activities.  

Show Notes:

This time of the year is often the start of new years (new school years, new fiscal...

Let's Discuss the Importance of Fundraising Events.

Most fundraisers realize that events are a key component in a well-rounded development program. 

However, not all events should include an ask for financial support. 

Your nonprofit’s development event...

Andrew Robison, Petrus president, joins Rhen on this week's episode of the Petrus Development Show!  Andrew and Rhen spend their time together discussing the benefits of matching gift challenges.  They give details on how to conduct a successful matching gift campaign,...

In this week's episode of the Petrus Development Show, Andrew and Rhen return to chat about making donor visits with other members of your team.  The addition of a partner for certain donor visits is definitely a wise strategic decision, but it also adds the potential for awkwardness and...

Do you feel like your nonprofit newsletter has gone stale?

Or, maybe you feel like it is simply a waste of time and money?

If so, take a good hard look at your last several newsletters. If they include one of these five common mistakes, your newsletters are probably underperforming....

We return this week with a Petrus Development Show episode on communications planning for development offices.  Rhen is joined by Andrew Robison, our Petrus president, and the two share their ideas on strategic communications for the second half of this year.  They outline monthly goals...

Andrew Robison, Petrus president, and Rhen Hoehn, Petrus's director of marketing, are together again on this week's episode of the Petrus Development Show!  They spend their time discussing how to set development staff expectations for a new fiscal year.  It's another...

By Rhen Hoehn, Director of Marketing

Running a nonprofit is like steering a ship through uncharted waters. As the executive director, you’re the captain, guiding the crew. Amid the waves of daily tasks, one crucial element stands out: fundraising. 

You might be tempted...

Andrew Robison, Petrus president, is back on this week's episode of the Petrus Development Show!  Andrew and Rhen spend their time together discussing the all-important topic of budgeting.  While budgeting may not seem like a terribly exciting interview topic, Andrew and Rhen...